So, Google just introduced the “Google Plus One” (or “Google +1”) feature
that essentially mimicks the “Like” button on Facebook.
What does this mean?
Well, Google is basically turning the ENTIRE Internet into a gigantic Facebook (with Google Profile being revamped as well)!
(QUICK UPDATE 06/17/2011 – Just installed a new social sharing bar at the bottom of the page. See the Google Plus One (+1) button on the far right? Do me a favor and click on it to share the love! And of course that’s only if you find the information valuable. Thanks!)
In my humble opinion, this is a very good move on Google’s end because it adapts the power of social media and lets the end-users tell Google what they want more than ever.
This means EVERYONE needs to pay more attention to giving value and providing content, products, services that people actually want.
What Google Plus One (or +1) means to network marketers?
The impact of Google Plus One on networkers is two-fold –
1. It impacts those creating the content to get more readers/leads/prospects/buysers…
2. And it impacts those looking to read, watch, study or buy the content.
Creating unique, original content and value via blog posts, videos will become more and more essential for ANY networker who desires to use search engines (or Google at least… for now) as a tool for business.
This will likely weed out the pretenders that learned a thing or two about how to show up in search engine results, whether paid (Adwords) or organic (Search Engine Optimization / SEO) traffic, and allow more content that have real value to come up faster.
Google Plus One will help define what “duplication” means in this day and age…
The true meaning of “duplication” continues to evolve in our industry, and more often than not, it has been misinterpreted.
Duplication does not mean being a mindless zombie or drone that just parrots what the “upline” says.
Duplication to those that actually has some success in the industry seems to be adapted as “a set of simple guidelines that they need to follow to see results.”
What are YOUR thoughts about Google Plus One?
To becoming the GREATEST networker (alive or dead!),
P.S. I think Facebook is really making Google a little nervous because the Google Plus One feature is just one of a series of major moves Google has made over the last few months pertaining to social media / Facebook like features!
It’ll be very interesting to see if the Google+ button will create the same influence the Facebook “Like” button has.
Personally I think it will… and while Google provides much broader range of information it presents to its users, and Facebook is more visually appealing, the amount of “traffic” measured by websites like Alexa can be misleading. There might be more people using Facebook than Google from time to time, but is it really for commercial purposes? It’s like there are way more people window shopping than actually paying for stuff at the mall 😉 Anyhow, let’s see what happens in 90 days.